Marketing

Are you looking for a sure way to enhance the brand image of your business? Then, the answer is quite simple. You can emphasize on packaging of your products as it is a great tool to create brand recognition in the short-run. In today’s market, every successful brand puts unlimited effort into logos, colors, and product packaging. Read the article to learn more about how … [Read more...] about 4 Reasons Why Product Packaging Is Important For Branding Your Business

In the age of globalization in a world of over eight billion people, any start-up logistics and freight company faces major challenges. The industry has never been busier, and there’s never been more competition. The need for a strong marketing plan is now more important than ever. The following 5 tips can give you the edge against industry competitors, and will go a long way … [Read more...] about 5 Start-Up Marketing Tips for a Logistics and Freight Company

An estimated 96% of website visitors will leave your site without ever converting to a lead or sale. For small businesses, that means very few visitors will enter their funnel—and it also means it’s crucial to make the most of those visitors. One surefire way to lose out on these potential customers is to treat your website with the “set it and forget it” approach. If you … [Read more...] about What Are Web Analytics and Why Do They Matter?

The logo is any brand’s face. It binds into everything related to your business--whether it’s online or offline. The place where you put your logo and how often people see it makes a huge difference in putting your brand out there. Logo placement is directly connected with how people perceive the products or services that you’re offering and how often do they come to your … [Read more...] about 7 Crucial Tips for Placing a Metal Business Logo Appropriately

In a highly competitive market, it could seem impossible for your small business to compete against a larger company. However, this is not the case. By implementing a fully optimized PPC campaign, you are able to gain access to some of the traffic from page one of Google. But where do you begin with a campaign like this? To help you out, the team at Absolute Digital Media are … [Read more...] about PPC For Small Businesses As Explained By Absolute Digital Media